Top stories - I'm Off to FDA Hearing: Here's What I Plan to Show (PPTs) and Tell (Transcripts)

I'm Off to FDA Hearing: Here's What I Plan to Show (PPTs) and Tell (Transcripts)

posted to Pharma Marketing Blog on 11 Nov 2009

I am scheduled to make two presentations at the November 12 - 13 FDA public hearing on the use of social media for Rx (and device) promotion:Presentation #1: Accountability, Fulfilling Regulatory Requirements, and Posting Corrective InformationDate: November 12, 2009Time: 9:30 - 9:45 AMPowerpoint...
Building a brand using social media

posted to Pharma Strategy Blog on 15 Nov 2009

Here's an interesting and well thought out presentation from my Twitter buddy and fellow marketer, Morgan Brown. Although he talks succinctly about his experiences building his own personal brand, it could just as easily serve as some useful tips and ideas about a life science or biotech company ...

I'm Off to FDA Hearing: Here's What I Plan to Show (PPTs) and Tell (Transcripts)