Editorial: Beyond the printed page
['Cross-posted' from issue 3, this is our editorial that explains some of the innovations in the HTML versions of our articles. We'd really like as much feedback as possible, so comment away! Apologies for any formatting weirdness]
The publication of scientific discoveries remained tied to ink and paper for over 300 years, but the rise of the internet over the past few decades has transformed scholarly communication. Just how far this revolution can go depends not just on publishers, but on authors and readers too.
Although much has changed since 1665, when the first issue of The Philosophical Transactions of the Royal Society was published, the basic unit of scientific communication is not all that different. The role of an editor at Nature Chemistry is one that Henry Oldenburg, the first editor of Phil. Trans., would probably recognise. But now that most people read journal articles that they have downloaded from the web, rather than pulled down from a shelf, the article itself — not just its delivery — is on the verge of major changes. Some of these are linked to the vision of Tim Berners-Lee and others for the future of the internet — the semantic web[1, 2]. In this concept, information is labelled in such a way that computers can understand what it is, rather than just humans, as is generally the case at the moment.
Rather than the HTML version of the article being a narrow reflection of the printed page, it can offer enhancements beyond clicking to bring up figures or references — which simply mimics how people can flick through hardcopies anyway. Enhancements that further enrich articles are already being offered by other publishers, including the Royal Society of Chemistry with Project Prospect[3]. Among other services, this highlights words that are terms in the IUPAC Gold Book and links to their definitions. Beyond simply being an educational tool, this also means that papers on similar concepts are linked together. Apart from the fledgling ChemSpider Journal of Chemistry[4], there are few other publishers exploiting the full potential of their online articles. Although the American Chemical Society are testing several interesting and useful innovations on the JACS-beta website[5], such as downloadable PowerPoint and ChemDraw files, none of these so far enriches the text of the articles.
