Not to go on too much about Nature Medicine, but the editors of that journal have a blog, Spoonful of Medicine, which I would recommend.
Yesterday, they put up a post about an article (particularly, its title) from an issue of PLoS Pathogens.
HMBA Releases P-TEFb from HEXIM1 and 7SK snRNA via PI3K/Akt and Activates HIV Transcription
Need I say more?
Here’s a great discussion from various Nature editors about the importance of clear writing in science. Check it out.