Science communication: What it takes

Science achieves little if it stays in the lab. Here’s what you need to get it out to the world, says Jessica Eise

Communicating about science is a noble profession, and one that’s becoming increasingly and ever more popular. Yet it isn’t the right fit for everyone. I got started in this field about five years ago, and was surprised by many of the things I needed that no one had ever mentioned. Here’s what no one ever tells you you’ll need.

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Passion for science

If you don’t care about science, you’re going to burn out fast. Science is hard, so science communication is hard, too. You’re going to have to delve into complicated issues quickly. I’ve worked on projects ranging from solar panel taxes to integrated imaging, from public perceptions of pork to international trade databases. You really have to care about good science communication to get a message across. The only thing worse than no science communicator is a science communicator who hates their job.

I didn’t have an immediate interest in food and agricultural topics when I started my job. But I audited a course on food security, read tons on the subject and sat down with my colleagues to figure out why these topics are so critically important. It made all the difference. Continue reading

Ask the expert: Meet Alaina Levine

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Alaina Levine{credit}Image credit: Steven R. McCaw, Image Associates, Inc.{/credit}

Meet Alaina Levine, founder of Quantum Success Solutions and author of Networking for Nerds, this months’ Naturejobs expert. Vote for the question you would like her to answer below!

What is your scientific background?

I studied astronomy and physics before I was seduced by the dark side and got a bachelors degree in mathematics. I also have a bachelors degree in anthropology, both of which I received from the University of Arizona (UA). As an undergraduate, I conducted cosmology research under a NASA Space Grant Internship and self-directed a project on Ancient Egyptian number theory, cryptography, and religion.

Why did you decide to leave academia?

Although I love science, I realised as an undergrad that I do not enjoy conducting scientific research. My true passions lie in science communication, writing, and speaking, comedy, and helping scientists and engineers advance in their careers. So when I graduated, I applied for and got my first job as Director of Communications for the UA Physics Department. It was a dream position that combined all of my loves and put me on the path I am on now. Continue reading