Good science communication is a key force in driving change, but finding common ground can be a challenge – especially across linguistic barriers, says Jacqueline Gamboa.
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Tag Archives: perception
You’re a designer — act like one
To communicate effectively, scientists have to start thinking like designers: know your audience, follow the rules of human perception, and tell your story in many layers.
Naturejobs journalism competition winner Lev Tankelevitch
This past August, I visited the Naturejobs career expo in London. As I chatted with exhibitors, I was ready to decline the typical set of leaflets they give away at these things. To my surprise, I was given a USB stick loaded with all of the information that I’d otherwise be carrying home in a canvas bag. This small but much appreciated gesture highlighted for me the significance of effective communication.
How is the rise of data-intensive research changing what it means to be a scientist?
Research involving vast quantities of data may be changing the image of scientific research, but is it changing the image of scientists too?
Scidata publishing better science through better data competition winner Jonathan Page.
An intrepid, khaki-clad explorer, machete in hand, cutting their way through some undiscovered wilderness. A bespectacled, grey-haired academic in a white coat, supervising some elaborate experiment in a lab, illuminated by glowing lights and flashing buttons. These are the classical images sometimes conjured when the word ‘scientist’ is mentioned.
Horace B. Carpenter as Dr. Meirschultz, a scientist attempting to bring the dead back to life in the 1934 film Maniac